About This Certification
This Advanced Professional Makeup Artistry Diploma equips learners with the specialised technical skills, client consultation expertise, and operational knowledge required to perform at a high level across editorial, bridal, film, television, and commercial makeup sectors. Designed for beauty professionals seeking to deepen their craft and take on greater responsibility, this programme bridges the gap between foundational training and industry leadership. It serves the professional makeup and wider beauty industry, focusing on applied performance, creative direction, and junior team coordination.
Who Is It For
This diploma is designed for practising makeup artists who have completed foundational training and are ready to advance their technical expertise and professional scope. It is ideal for freelance artists, salon-based professionals, or those working in editorial, bridal, or media environments who want to specialise, take on more complex briefs, and manage small creative teams. Learners at this stage are typically looking to build a sustainable professional practice, work with high-profile clients, and position themselves competitively in the beauty industry.
Prerequisites
Foundation level certificate in makeup artistry or equivalent industry experience recommended. A basic portfolio of practical work is advantageous.
Awarding Body: LAPT — London Academy of Professional Training
Curriculum Overview
1
Business Development, Branding and Portfolio Creation
3 chapters · 12 classes · 25 marks
1. Personal Branding and Professional Identity for Makeup Artists
4 classes
1.1 Defining Your Brand Identity and Market Position
1.2 Visual Identity and Digital Brand Presence
1.3 Social Media Strategy and Professional Ethics
1.4 Personal Branding Assignment
2. Portfolio Creation and Creative Direction for Professional Practice
4 classes
2.1 Portfolio Strategy and Creative Direction Foundations
2.2 Photography Basics and Image Selection for Makeup Artists
2.3 Digital Portfolio Development and Test Shoot Collaboration
2.4 Portfolio Practical Assessment
3. Business Development and Freelance Practice Management
4 classes
3.1 Business Planning and Financial Foundations for Freelancers
3.2 Marketing, Networking, and Industry Relationship Building
3.3 Goal Setting, KPIs, and Professional Growth Planning
3.4 Business Development Case Study Assessment
2
Budget Planning and Resource Management for Makeup Projects
3 chapters · 25 marks
1. Foundations of Budget Planning for Makeup Projects
2. Resource Management and Procurement for Makeup Environments
3. Advanced Budget Management and Project Financial Control
3
Team Coordination and Event Production Management
3 chapters · 50 marks
1. Foundations of Team Coordination in Professional Makeup Environments
2. Event Planning, Scheduling, and Resource Management for Makeup Productions
3. Creative Direction, Brief Management, and Live Event Execution
4
Health, Hygiene and Professional Standards Compliance
3 chapters · 50 marks
1. Foundations of Health, Hygiene and Infection Control in Makeup Artistry
2. Client Safety, Skin Analysis and Professional Consultation Standards
3. Professional Standards, Workplace Compliance and Ethical Practice in Advanced Artistry
5
Creative Direction, Editorial and Bridal Artistry
5 chapters · 75 marks
1. Foundations of Creative Direction and Visual Concept Development
2. Editorial Makeup Artistry for Print and Fashion Media
3. Bridal Makeup Artistry and Consultation for Diverse Clients
4. Special Occasion, Themed, and Conceptual Artistry
5. Portfolio Development and Professional Practice in Creative Artistry
6
Client Consultation and Bespoke Look Development
5 chapters · 75 marks
1. Foundations of Client Consultation in Professional Makeup
2. Skin Analysis and Needs Assessment for Bespoke Makeup Planning
3. Colour Theory and Advanced Colour Correction in Client-Centred Practice
4. Developing Bespoke Looks Across Diverse Client Briefs
5. Client Review, Aftercare, and Continuous Look Refinement
7
Skin Science, Colour Theory and Product Knowledge
0 chapters · 90 marks
8
Advanced Makeup Techniques and Application
0 chapters · 110 marks
Assessment Breakdown
Passing Mark: 300 / 500 (60%)
Methods: Written Examination, Practical Assessment, Project Work
Grading Scheme
| Grade | Min % | Classification |
|---|
| A+ |
≥ 90% |
Outstanding |
| A |
≥ 80% |
Excellent |
| B |
≥ 70% |
Good |
| C |
≥ 60% |
Satisfactory |
| F |
≥ 0% |
Fail |
Skills You Will Gain
Application of advanced makeup techniques including airbrush, special effects, and high-fashion editorial looks
Client consultation, needs analysis, and bespoke treatment planning for diverse skin tones and types
Coordination and scheduling of small makeup teams of up to 15 people on set or at events
Budget management for makeup projects and kit procurement up to £30,000
Colour theory application and advanced colour correction for professional environments
Hygiene, health and safety compliance, and regulatory standards in professional makeup practice
Brand development, portfolio building, and professional self-promotion for freelance and employed contexts
Problem-solving under pressure in non-routine, fast-paced professional settings including live events and productions
Career Prospects
Senior Makeup Artist
Bridal Makeup Specialist
Editorial and Fashion Makeup Artist
Film and Television Makeup Artist
Makeup Department Lead / Head of Department (Junior)
Freelance Makeup Artist and Brand Educator
Industry Recognition
- Federation of Image Consultants (FIC)
- British Association of Beauty Therapy and Cosmetology (BABTAC)
- Hairdressing and Beauty Industry Authority (HABIA)
How to Enrol
Website: lapt.org
Email: info@lapt.org
Phone: +44 7513 283044
Address: 85 Great Portland Street, W1W 7LT, United Kingdom
Hours: Monday – Friday, 9AM – 5PM
