logo

Advanced Certificate in Retail Management

  • No Rating
  • (0 Reviews)
  • 0 User Enrolled

Advanced Certificate in Retail Management

By London Academy of Professional Training

  • No Rating
  • (0 Reviews)
  • 0 User Enrolled
  • 300
  • 400
  • Course Includes
  • Training by an expert facilitator
  • Small interactive classes
  • Specialized online ebooks
  • End of course assessment by LAPT
  • LAPT Qualification Certificate


What you will learn

  • Establishing relationships with customers in the retail environment
  • Product knowledge, handling and promotion
  • Handling customer payments, technology and retail security
  • Consumer buying behaviour, pricing and displaying products
  • Health and Safety and legislation in the retail environment
  • Personal effectiveness and team work in the retail environment

Course Content

6 sections • 58 lectures •
Chapter 1 Ebook
min
Introduction
min
Retail selling and its functions
min
Core qualities
min
Creating the right impression
min
Dealing with customers
min
Effective listening and questioning
min
Improving your retail selling
min
Leaving a good impression
min
Dealing with complaints
min
Communicating by telephone
min
STUDENT ACTIVITIES
min
Chapter 2 Ebook
min
Introduction
min
Selling new products or services
min
Your work area and its impact
min
Important comments on merchandise
min
Returned faulty goods
min
Ways to increase sales using sales promotions
min
Public relations
min
STUDENT ACTIVITIES
min
Chapter 3 Ebook
min
Introduction
min
Importance of cash handling in the retail business
min
Credit
min
Technology in retailing
min
Retail security
min
STUDENT ACTIVITIES
min
Chapter 4 Ebook
https://ebooks.lapt.org/front/Chapter1/index.htmlmin
Introduction
min
The buying process
min
The buying participants
min
Factors influencing choice
min
Display
min
Laying out a store
min
Setting Prices
min
Pricing tactics
min
Price adjustments
min
STUDENT ACTIVITIES
min